Mathilde Gauthier, UX Researcher at PayFit, was recently a guest on the Quote podcast, hosted by Roxane Lacotte. The topic was: "Reducing the complexity of user research".

Mathilde shares:

  • Her path to user research and her arrival at PayFit as the first user researcher.
  • The switch PayFit made to improve communication of user insights, and the key steps to building a user data repository that brings value to the entire company.
  • Her 5 tips to start user research with confidence, especially when you have limited means and little time!

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